The CCTC has secured funding to roll out an export promotion programme over the next 2-3 years. Aside from the obvious benefit of increasing sales, gaining access to export markets may help to level out highly seasonal domestic demand (if exporting to the Northern Hemisphere) and serve as a powerful driving force to upgrade competitiveness in line with international best practices.

The first step of this programme was this launch, the purpose of which was to help guide the scope and content of the ‘Export Promotion’ programme and to determine the selection of firms that will participate. All member firms with an interest in exporting and/or past experience accessing export markets were invited to attend.